Reach consumers 55+

A generation that moves markets.

PrimeYearsMedia connects your brand with 55+ consumers while they're making big decisions — where to live, travel, invest, move, renovate and enjoy what's next.

Advertise With Us Explore Our Audience
9M+adults aged 55+
$1.2T+in annual spending power
70%own their home
3xmore likely to travel
More time.
More possibilities.A valuable, engaged audience.

Our Properties

Three trusted brands. One powerful 55+ audience.

Explore All Properties

Marketing solutions
built for the 55+ market.

From brand awareness to qualified leads, we create custom campaigns that put your business in front of the right people at the right time.

Explore Our Solutions

  • Display Advertising

    Targeted placements across our network.

  • Sponsored Content

    Engaging stories that build trust.

  • Lead Generation

    Connect with motivated 55+ consumers.

  • Newsletter Campaigns

    Reach engaged subscribers directly.

  • Community & Category Sponsorships

    Align with relevant content and locations.

  • Custom Campaigns

    Integrated programs across our properties.

Industries We Work With

We help companies around the world reach the 55+ audience, including:

View All Industries
  • Real Estate & Developers
  • Retirement Communities
  • Financial Services & Insurance
  • Travel & Tourism
  • Home Renovation & Home Services
  • Automotive & RV
  • Lifestyle, Health & Wellness
  • Local Services & Municipalities

Real Results for Real Businesses

See how brands are connecting with the 55+ audience through PrimeYearsMedia.

View All Case Studies
Retirement Community300+ qualified inquiries in 3 monthsRead the Case Study Tourism Organization42% increase in trip planning traffic year over yearRead the Case Study Home Improvement Company2.5x more qualified leads from our renovation packageRead the Case Study

About PrimeYearsMedia

PrimeYearsMedia is a media company connecting brands with the 55+ audience through three trusted properties: Where To Retire, Salty Seniors and HelloGTA. Real people. Real opportunity.

Let's talk

Reach the 55+ audience.

Tell us a bit about your business and we'll show you the best opportunities.

Get a Media Kit Schedule a Conversation